Clearly communicating a rural hospital’s rapid response to COVID-19. Our custom landing page gained 1,575 users and over 3,956 page views in a little over two months.
When COVID-19 hit, Northwestern Medical Center’s rapid response helped ensure the safety of their community. We aided them in disseminating important COVID-19 information and simultaneously launched a campaign for telemedicine to help deliver routine care the community still needed. Once it was safe to start reopening, we developed a ‘welcome back’ campaign to inform people on how to do this safely and with confidence.
Social media planning and implementation