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Healthcare Archives - Tenth Crow Creative

9 signs that your healthcare, wellness, or community-based organization is ready for a rebrand

You can say your brand stands for xyz, but in reality, people’s perceptions, impressions, gut feelings, and understandings of who your organization is and what it stands for makes up your brand (whether you like it or not). As organizations … Read More

How to get patients to come back – Communicating trust, safety, and health through design

It is well established that people have been putting off healthcare because of fears of getting COVID-19. From getting routine physicals, vaccines, and dental care to undergoing needed or elective surgical procedures, treating chronic conditions, and even going to the … Read More

Three steps organizations can take to address health disparities

Systemic focus and change are needed in healthcare to create a more equitable healthcare system. While the article sets forth three steps to do so, a critical underlying theme, especially for us marketers, is to focus communications on building trust … Read More

Building Hospital-Community Partnerships

As a society, we tend to think of healthcare as the first and last stop when it comes to keeping people healthy. In reality, health and wellbeing begin much earlier than a healthcare provider’s office. Housing, food, employment, transportation, education, … Read More

COVID-19, Social Determinants of Health & Value-Based Care

We are all struggling through this pandemic but, unfortunately, some are struggling more than others. Recent studies show that there has been a significant disproportionate impact on Hispanic and Black Americans.¹ The explanations for the difference vary and include … Read More

Identifying Community Social Determinants of Health

Housing, social supports, geography, and education/school education are tapped as top common social determinants of health. But, customization is key in identifying your community’s social determinants of health, and establishing partnerships with some or all of your community stakeholders is … Read More

SDOH Strategy – Best Practices

These best practices for developing a community social determinants of health strategy underscore the importance of having comprehensive, multi-targeted and coordinated communications strategies, plans and executions. Learn more.

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Addressing Social Determinants of Health Provide Economic Opportunities

Within every threat is an opportunity. Addressing social determinants of health in our communities will not only improve health outcomes and lower healthcare costs but will create a host of mission-driven economic opportunity. That’s an important message to communicate and … Read More

The Future of Healthcare Marketing: Fostering Communities of Wellness

Healthcare marketing is changing…and in an exciting way. No longer is it just about touting how you have the best orthopedic practice in the region and patients should come there to get their knees fixed. Regardless of what will … Read More

Practicing thought leadership for your healthcare organization

No company starts as a thought leader within their industry. Rather, their reputation as a forward thinking industry leader is built through time, effort and commitment to learning and sharing knowledge that helps move their field forward . In … Read More